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Peak PerformanceSM Program Details

Thank you for your interest in the Elk Peak Performance Program. To have one of our District Sales Managers contact you for a presentation or to sign up please email us at peakperformance@elkcorp.com or call 877-ELK-PROS. Please provide your name, address and phone number where we can contact you.

New Elk Peak Performance Contractor Program Targets Professionals

Have you heard about our new contractor program? It's called the Peak Performance Contractor Program. We put a lot of long, hard thought into it and we think you'll be pleased with the result. Every element has been designed to give true professionals an opportunity to distinguish themselves.

Peak Performance Contractors earn the ability to offer enhanced limited warranty upgrades plus they receive rebates, reward points, marketing assistance and materials. We can afford to be generous because this is an exclusive program not open to every contractor - contractors must have, and maintain, a high level of customer satisfaction (as determined by a customer
survey conducted by an independent third party). The Peak Performance Contractor Program gives those contractors who subscribe to a high level of customer service the rewards they deserve. If you qualify, you will receive:

  • Manufacturer recognition
  • Frequent buyer program participation
  • Two logo shirts and hats
  • Space on www.elkcorp.com web site - templated and searchable
  • Business cards, literature and other program aids
  • One share of common stock in Elk's parent company, ElkCorp (NYSE:ELK)
  • Offer your customers a 10yr and/or 15yr Umbrella Coverage Upgrade
  • Lead generation
  • Exclusive participation in special promotions ONLY available to Peak Performance Contractors

In addition, contractors will have the option to choose either Option A or Option B:

Option A:

  • A targeted mailing of 500 postcards to an area of your choosing
  • 10 Customized yard signs

Option B:

  • 4,950 points to purchase items/goods of your choosing from the Peak Performance Catalogs

For your cost of $495 to join, you'll receive a monetary value worth an estimated $750 - not including the additional rebates and awards earned by participating in the Elk Peak Performance Contractor Program and offering Elk's Umbrella Coverage Upgrades.

The Elk Peak Performance Contractor program consists of two levels: Rainier and Everest. Both Rainier and Everest contractors can offer homeowners a 10-Year Umbrella Coverage Upgrade on Prestique® and Raised Profile products. Everest contractors can also offer a 15-Year Umbrella Coverage Upgrade on Prestique, Prestique Grandé, Domain Winslow, Raised Profile and Capstone® products. Both upgrades include an allowance for tear-off labor in the event of defect in materials or manufacturing workmanship that affects the performance of the shingle. In order for your upgrade to be valid, the roofing installed by your Peak Performance Contractor must consist solely of Elk products as to the starter strip, field shingles, hip and ridge shingles.

Umbrella Coverage
Umbrella Coverage

Standard Umbrella Coverage for Prestique and Raised Profile is 5 years of non-prorated coverage offering materials and application labor in the event of a defect in materials or manufacturing workmanship that affects the performance of your Elk shingles (10 years for Capstone). See terms of Elk Umbrella Coverage Limited Warranty Upgrade certificate for details. See terms of Elk Umbrella Coverage Limited Warranty Upgrade for complete details; 10 - Year Umbrella Coverage and 15 - Year Umbrella Coverage.

What does it take to earn one of these marks of professionalism?

Rainier Level:

  • Maintain a 90% customer satisfaction rating
  • Successfully complete a 50-question, multiple-choice exam about ARMA standards and Elk products
  • Proof of liability insurance
  • Proof of workman's comp insurance (if required locally)
  • A clean business history as determined by the Better Business Bureau®, state licensing board or Attorney General's office

Everest Level:

  • All of the Rainier level requirements
  • Have been in business for at least 5 years or have completed at least 1 year at the Rainier level

If you've been looking for an opportunity to distinguish yourself from other contractors, this is your chance. Apply to become an Elk Peak Performance Contractor. The cost is only $495 on an annual basis. Contact your local District Sales Manager or call 1-877-ELK-PROS to apply.


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Date: 3/10/2006
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