Elk PREMIUM BUILDING PRODUCTS SELECTS
GE FOR NEW CONSUMER CREDIT PROGRAM
'PEAK PERFORMANCE CREDIT PROGRAM TO GO NATIONWIDE
ST. PAUL, MINN - Oct. 24, 2005 - GE Consumer Finance, Retail
Sales Finance has announced a multi-year agreement with Elk Premium
Building Products (Elk), a nationally prominent manufacturer of
roofing and decking products, to provide a consumer credit finance
The new Peak Performance homeowner finance program,
which launches this month, will be offered exclusively through
their national network of Elk Peak PerformanceSM Contractors.
Peak Performance Contractors will now have an opportunity to offer
homeowners a quick, convenient financing option with competitive
rates and terms. This program will allow contractors to close
more sales, provide fast funding while presenting a competitive
GEs ability to respond quickly and accurately to
credit applications was a big factor in our decision to choose
them for our new consumer credit finance program, explained
Curt Barker, senior vice president for sales and marketing at
ElkCorp. We think this program will have a significant impact
on our ability to empower our Peak Performance Contractors to
close more sales.
Elk roofing and decking products are considered among the best
in the industry and are referred by many contractors and homeowners.
The company, which was started in 1955, has won numerous quality
awards over the years, including the name Best Quality
in the category of Roofing: Asphalt/Fiberglass Shingles
for the eighth consecutive year by readers of BUILDER magazine.
Elk is a leading manufacturer of premium building products and
has developed many of the most significant laminated roofing product
innovations of the last twenty years. The companys brands
include the Prestique® line laminated asphalt shingles and
CrossTimbers brand composite decking and fencing. Elks
subsidiaries operates manufacturing facilities in Ennis, TX; Tuscaloosa,
AL; Shafter, CA; Myerstown, PA; and Lenexa, KS and serve the entire
Continental United States.
It is always flattering when a company with a reputation
for quality chooses you as a business partner, said Bruce
Christensen of GE Consumer Finance, Retail Sales Finance. Elk
has an excellent reputation in the building materials industry.
We are delighted to work with them on their consumer financing
ElkCorp, through its subsidiaries, manufactures Elk brand premium
roofing and building products (over 90% of consolidated revenue)
and provides technologically advanced products and services to
other industries. Each of ElkCorp's principal operating subsidiaries
is a leader within its particular market. Its common stock is
listed on the New York Stock Exchange (NYSE: ELK). See www.elkcorp.com
<http://www.elkcorp.com/> for more information.
About Retail Sales Finance and GE Consumer Finance
Retail Sales Finance, based in Kettering, Ohio, is part of GE
Consumer Finance and provides private label credit card programs,
marketing, installment lending and financial services for national
and regional retailers in key industries: home improvement, powersports,
outdoor equipment, automotive/recreational vehicles, consumer
electronics and appliances, furniture, floor covering, jewelry
and health care. With $150 billion in assets, GE Consumer Finance,
a unit of General Electric Company, is a leading provider of credit
services to consumers, retailers and auto dealers in 47 countries
around the world. GE Consumer Finance, based in Stamford, Conn.
(USA), offers a range of financial products, including private
label credit cards, personal loans, bank cards, auto loans and
leases, mortgages, corporate travel and purchasing cards, debt
consolidation and home equity loans and credit insurance. More
information can be found online at www.geconsumerfinance.com.
GE (NYSE: GE) is a diversified technology, media and financial
services company dedicated to creating products that make life
better. For more information, visit the company's Web site at
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For more information contact:
Elk Marketing: Jennifer Plummer, 972-851-0453.